Rankbird
1How much does SEO cost for a webshop per month?
Costs vary widely, depending on your approach:
- Doing it yourself: no monthly costs, but a lot of time. Expect several hours per week.
- A freelancer: often a few hundred to well over a thousand euros per month.
- An SEO agency: usually from around €1,500 per month, and considerably more for larger projects.
- An SEO platform with guidance: somewhere in between. Rankbird costs €185 to €850 per month, depending on the number of articles and your market.
The right choice depends on your budget and how much time you have yourself. See also agency or tool.
2SEO agency or SEO tool: which is better?
An agency offers a tailored approach and personal advice, but is expensive and often bills by the hour. A standalone tool is cheap, but leaves all the work to you. You pay with your own time instead.
A third option is a platform that automates the work and also provides guidance: it chooses topics, writes and publishes, while a specialist keeps an eye on things. For most webshops, that's the best balance of price, time and results. See an affordable alternative to an agency.
3An affordable alternative to an SEO agency
Most of what an agency does is repeatable work: analyzing keywords, planning content, writing, publishing and measuring. Much of that work can now be automated.
Rankbird does exactly that, for a fixed monthly price and with no setup fees. You stay in control: you approve everything. And you get something many agencies don't offer yet: visibility in AI search engines. See what it costs.
4The best AI SEO tool for webshops in the Netherlands
Look at four things when choosing. Does the tool work with your platform, such as Shopify or WordPress? Does it write in good Dutch, based on your own data? Does it also measure your visibility in AI search engines? And do you keep final control?
Rankbird is built for exactly this combination: Dutch content based on your Search Console data, native publishing in Shopify and WordPress, and tracking in ChatGPT, Perplexity and Gemini. See the plans and pricing.
5How much does an SEO agency cost?
Most SEO agencies in the Netherlands charge between €1,500 and €5,000 per month for an ongoing engagement, often with one-time fees for an audit or strategy on top. Hourly rates are usually between €75 and €150.
When you request a quote, always ask what exactly will be delivered: how much content, what reporting, and whether AI visibility is included. Also compare it with a platform as an alternative.
6Can I outsource SEO without a long contract?
Yes. Many agencies work with six- or twelve-month contracts, but that isn't a requirement. At Rankbird, you can cancel your plan quarterly and there are no setup fees. Everything we create for you stays yours, even if you stop.
Do keep in mind that SEO takes time. If you stop after one month, you'll see little in return. Read how long SEO takes.